What is the market’s perception of your brand?

Brands that create value for their clients are the ones that grow the most.

Strategic Communication

With Nação Digital, an FCamara company, we deliver a communication plan for your business to position itself in an assertive digital way, focusing on results.

Strategic communication planning goes far beyond the consumer’s ideal profile and it delves into the context, differentials and how we can deliver value to the market in order to get clients.

The Extra !

A FCamara é uma empresa de tecnologia e inovação que tem como foco a transformação digital e cognitiva dos clientes. Pra isso, investimos em uma equipe capacitada e entregas customizadas, com soluções desenhadas a partir das necessidades do seu negócio.

Conte com a gente pra explorar todas as oportunidades do Open Finance! Saia na frente dos concorrentes e garanta a confiança do cliente quanto à segurança do ato de compartilhar os dados.

Conte com o auxílio da FCamara em projetos que vão desde uma consultoria de negócios até o fornecimento de código padrão. Caso precise do desenvolvimento de uma solução sob medida, o time #sanguelaranja está pronto para aceitar o desafio.

Empresas de pessoas, que conhecem o segmento e estão prontos para entregar a melhor solução do mercado.

The Extra !

We created technology products that will include the entire development cycle of applications, considering the following points:

Standardize software deliveries

Automate quality, safety and reliability processes of applications

Monitoring and metrics

Automated adoption of standards

The Extra !

Behind every great transformation there are people. We are a technology and innovation ecosystem that integrates human knowledge, strategic vision and flexibility to potentialize the future of companies.

Algumas de nossas entregas

Digital strategy consultancy

Technology diagnosis and understanding of business challenges

Definition of tools, platforms, and technologies

Definition of channels and omnichannel opportunities

Preparation of digital strategic plan

Creation of digital communication plan

Definition of KPIs

Definition of reports platforms

Digital strategy consultancy

Our total commitment with the result of clients is what sets us apart in the market.

Moreover, we guarantee support and constant review of strategies, always thinking about the performance metrics relevant to your business.

Offered services

Macro market study

Access to surveys and inputs that indicate opportunities

Audience analysis

Definition of buyer-personas and brand-persona with archetypes survey.

Content and design guideline

Communication guide that rules that strategic positioning day by day.

Complete competition study

Survey of gaps and opportunities not taken advantage of by competitors, as well as market benchmarks.

Definition of brand positioning of in digital area

Conceptual delivery of positioning of brand, channels to be addressed and growth roadmap.

Definition of strategy and action plan

Tactical brand strategy implementation, with clear and well-planned deliverables.

The Factor!

As soluções da FCamara são adaptáveis ao seu negócio, além de atender a todos os critérios regulatórios e ser multicloud!

Content and design guideline

Our team is trained in different market sectors, such as retail, e-commerce, healthcare, financial, industry and mobility. With this diversity, the deliveries go far beyond design and IT, focusing on human behavior to achieve results that add value to your business.

Content and design guideline

Parte do time #sanguelaranja são profissionais formados do nosso Programa de Formação, em que capacitamos e os desenvolvemos com alto nível de conhecimento técnico.

Content and design guideline

Our deliveries are made according to particularities of each project and client. We think about products and services in a global way, in addition to a modern and beautiful interface. Thus, we provide excellence experiences throughout the journey.

The Factor!

10 years of experience with communication that generates results
Teams that merge data and creativity
One of most awarded companies in the communication sector in Brazil
Premium partner with the major media platforms, such as Google, Meta, Bing, LinkedIn and others
Senior and engaged team with the purpose of delivering excellence
Specialists in CRM, Branding, Performance, Content, Social Media and Planning

Entregas

Pesquisas e aprofundamento no projeto

Análise de concorrentes

Jornada do usuário

Heuristic Analysis

Personas

High fidelity style guide and prototype construction

Usability tests

Metrics

O que nos destaca do mercado

Times multidisciplinares com vasto conhecimento em diversas verticais de negócio

Programa de formação único no mercado, que garante o crescimento contínuo e escalabilidade dos projetos

Programas de imersão internos entre as diversas áreas de negócio

Aprofundamento no comportamento humano para guiar decisões e alcançar resultados

Goal-oriented teams

E como fazemos tudo isso? Por meio da jornada do Open Finance, que envolve quatro fases:

Preparation

Todas baseadas em regulações do Open Finance pra apoiar a tomada de decisão e as políticas de limites de crédito da sua empresa.

Connectivity

We connect your company with modular, safe platforms that offer solutions beyond the regulatory, such as Open Finance APIs, Management of consent, Management of tokens, data Receiver, OpenID, FAPI, CIBA, DCR; Sandbox and Partner connector.

Analytics

Com base na análise e inteligência de dados como suporte, tomamos decisões estratégicas e identificamos novas variáveis para score comportamental, diagnóstico de risco e novas oportunidades de negócios.

Professional Background

We facilitate the entire onboarding process of new clients together with the development of new products, contracting personalized insurances, portability and rewards instructed by behavior.

Nosso know how e tempo de mercado vai ajudar a elevar a experiência financeira do seu negócio pra o próximo nível! Pra isso, contamos com a ajuda de nossos parceiros:

Oportunidades do Open Finance

Processamento de dados e retorno em tempo real

Grupo de variáveis baseadas em Open Finance para apoiar a tomada de decisão e as políticas de limites de crédito

Documentação descomplicada e de fácil entendimento

Escolha o melhor modelo para sua empresa: SaaS, PaaS ou On-premisses

Modelos de Inteligência de dados para Onboarding e KYC

Iniciador de pagamentos Open Finance PIX: realização de pagamentos de forma rápida e prática

The Factor!

Nós atuamos diretamente nos reguladores do Open Banking Brasil e Open Insurance Brasil, fornecendo dashboard de métricas, portais do cidadão, participante e área do desenvolvedor.

Nossas conquistas:

Top 3 Brasil na Certificação FAPI/DCR OpenID

Top 3 Brazil in Relying Parties OpenID Certification

1º Banco de Investimentos de nível S1 a ser homologado e reconhecido pelo Bacen como Iniciador de Pagamentos

Success cases

Challenge

Pado is an industry that needs no introduction. With over 70% of market share in keys and padlocks, it has decided to invest in a fast-growing market, the one of residential security.

The brand’s e-commerce strategy was to focus on selling products with more added value, such digital locks, being an important channel to play this new game in the residential security market.

Solution

We created a unified strategy of institutional and digital communication, focusing on products differential, online engagement and clear transformation of a traditional industry that bets on innovation and technology.